It is Trail & Crag's policy to respect your privacy and comply with any applicable law and regulation regarding any personal information I may collect about you, including across my website www.trailandcrag.com.

Personal information is any information about you which can be used to identify you. This includes information about you as a person (such as name, address, and date of birth), your devices, payment details, and even information about how you use a website or online service.

In the event my site contains links to third-party sites and services, please be aware that those sites and services have their own privacy policies. After following a link to any third-party content, you should read their posted privacy policy information about how they collect and use personal information. This Privacy Policy does not apply to any of your activities after you leave my site.

This policy is effective as of 20 September 2021.
Last updated: 20 September 2021

Information I collect

Information I collect falls into one of two categories: “voluntarily provided” information and “automatically collected” information.

“Voluntarily provided” information refers to any information you knowingly and actively provide us when using or participating in any of my services and promotions.

“Automatically collected” information refers to any information automatically sent by your devices in the course of accessing my products and services.

Log data

When you visit my website, my servers may automatically log the standard data provided by your web browser. It may include your device’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time spent on each page, and other details about your visit.

Additionally, if you encounter certain errors while using the site, I may automatically collect data about the error and the circumstances surrounding its occurrence. This data may include technical details about your device, what you were trying to do when the error happened, and other technical information relating to the problem. You may or may not receive notice of such errors, even in the moment they occur, that they have occurred, or what the nature of the error is.

Please be aware that while this information may not be personally identifying by itself, it may be possible to combine it with other data to personally identify individual persons.

Device data

When you visit my website or interact with my services, I may automatically collect data about your device, such as:

  • Device Type
  • Unique device identifiers

Data I collect can depend on the individual settings of your device and software. I recommend checking the policies of your device manufacturer or software provider to learn what information they make available to me.

Personal information

I may ask for personal information — for example, when you subscribe to my newsletter or when you contact me — which may include one or more of the following:

  • Name
  • Email

Legitimate reasons for processing your personal information

I only collect and use your personal information when I have a legitimate reason for doing so. In which instance, I only collect personal information that is reasonably necessary to provide my services to you.

Collection and use of information

I may collect personal information from you when you do any of the following on my website:

  • Purchase a subscription
  • Sign up to receive updates from me via email or social media channels
  • Use a mobile device or web browser to access my content
  • Contact me via email, social media, or on any similar technologies
  • When you mention me on social media

I may collect, hold, use, and disclose information for the following purposes, and personal information will not be further processed in a manner that is incompatible with these purposes:

  • to provide you with my platform's core features and services
  • to process your subscription or any one-off payments
  • to process any transactional or ongoing payments
  • to deliver products and/or services to you
  • for advertising and marketing, including to send you promotional information about my products and services and information about third parties that I consider may be of interest to you

I may combine voluntarily provided and automatically collected personal information with general information or research data I receive from other trusted sources. For example, If you consent to me accessing your social media profiles, I may combine information sourced from those profiles with information received from you directly to provide you with an enhanced experience of my site and services such as providing you with more personalized content.

Security of your personal information

When I collect and process personal information, and while I retain this information, I will protect it within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.

Although I will do my best to protect the personal information you provide to me, I advise that no method of electronic transmission or storage is 100% secure, and no one can guarantee absolute data security.

You are responsible for selecting any password and its overall security strength, ensuring the security of your own information within the bounds of my services. For example, ensuring you do not make your personal information publicly available via my platform.

How long I keep your personal information

I keep your personal information only for as long as I need to. This time period may depend on what I are using your information for, in accordance with this privacy policy. For example, if you have provided me with personal information such as an email address when contacting me about a specific enquiry, I may retain this information for the duration of your enquiry remaining open as well as for our own records so I may effectively address similar enquiries in future. If your personal information is no longer required for this purpose, I will delete it or make it anonymous by removing all details that identify you.


However, if necessary, I may retain your personal information for my compliance with a legal, accounting, or reporting obligation or for archiving purposes in the public interest, scientific, or historical research purposes or statistical purposes.

Children’s privacy

I do not aim any of my products or services directly at children under the age of 13, and I do not knowingly collect personal information about children under 13.
Disclosure of personal information to third parties
I may disclose personal information to:

  • a parent, subsidiary, or affiliate of my company
  • third-party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service providers, data storage, hosting and server providers, analytics, error loggers, debt collectors, maintenance or problem-solving providers, marketing providers, professional advisors, and payment systems operators
  • my employees, contractors, and/or related entities
  • my existing or potential agents or business partnerscredit reporting agencies, courts, tribunals, and regulatory authorities, in the event you fail to pay for goods or services I have provided to you
  • courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend my legal rights
  • third parties, including agents or sub-contractors, who assist me in providing information, products, services, or direct marketing to you
  • third parties to collect and process data
  • an entity that buys, or to which I transfer all or substantially all of my assets and business

Third parties I currently use include:

  • Google Analytics
  • MailChimp
  • Square

International transfers of personal information

The personal information I collect is stored and/or processed in United States, or where I or my partners, affiliates, and third-party providers maintain facilities.

The countries to which I store, process, or transfer your personal information may not have the same data protection laws as the country in which you initially provided the information. If I transfer your personal information to third parties in other countries: (i) I will perform those transfers in accordance with the requirements of applicable law; and (ii) I will protect the transferred personal information in accordance with this privacy policy.

Your rights and controlling your personal information

Your choice: By providing personal information to me, you understand I will collect, hold, use, and disclose your personal information in accordance with this privacy policy. You do not have to provide personal information to me, however, if you do not, it may affect your use of my website or the products and/or services offered on or through it.

Information from third parties: If I receive personal information about you from a third party, I will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to me.

Marketing permission: If you have previously agreed to me using your personal information for direct marketing purposes, you may change your mind at any time by contacting me using the details below.

Access: You may request details of the personal information that I hold about you.

Correction: If you believe that any information I hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact me using the details provided in this privacy policy. I will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.

Non-discrimination: I will not discriminate against you for exercising any of your rights over your personal information. Unless your personal information is required to provide you with a particular service or offer (for example providing user support), I will not deny you goods or services and/or charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties, or provide you with a different level or quality of goods or services.

Notification of data breaches: I will comply with laws applicable to me in respect of any data breach.

Complaints: If you believe that I have breached a relevant data protection law and wish to make a complaint, please contact me using the details below and provide me with full details of the alleged breach. I will promptly investigate your complaint and respond to you, in writing, setting out the outcome of my investigation and the steps I will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint.

Unsubscribe: To unsubscribe from my email database or opt-out of communications (including marketing communications), please contact me using the details provided in this privacy policy, or opt-out using the opt-out facilities provided in the communication. I may need to request specific information from you to help me confirm your identity.

Use of cookies

I use “cookies” to collect information about you and your activity across my site. A cookie is a small piece of data that my website stores on your computer, and accesses each time you visit, so I can understand how you use my site. This helps me serve you content based on preferences you have specified. Please refer to my Cookie Policy for more information.

Business transfers

If I or my assets are acquired, or in the unlikely event that I go out of business or enter bankruptcy, I would include data, including your personal information, among the assets transferred to any parties who acquire Trail & Crag. You acknowledge that such transfers may occur, and that any parties who acquire the business may, to the extent permitted by applicable law, continue to use your personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights I have over such information.

Limits of my policy

My website may link to external sites that are not operated by me. Please be aware that I have no control over the content and policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.

Changes to this policy

At my discretion, I may change my privacy policy to reflect updates to my business processes, current acceptable practices, or legislative or regulatory changes. If I decide to change this privacy policy, I will post the changes here at the same link by which you are accessing this privacy policy.

If required by law, I will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.

Additional disclosures for Australian Privacy Act compliance (AU)

International Transfers of Personal Information

Where the disclosure of your personal information is solely subject to Australian privacy laws, you acknowledge that some third parties may not be regulated by the Privacy Act and the Australian Privacy Principles in the Privacy Act. You acknowledge that if any such third party engages in any act or practice that contravenes the Australian Privacy Principles, it would not be accountable under the Privacy Act, and you will not be able to seek redress under the Privacy Act.

Additional disclosures for General Data Protection Regulation (GDPR) compliance (EU)

Data controller / data processor

The GDPR distinguishes between organisations that process personal information for their own purposes (known as “data controllers”) and organizations that process personal information on behalf of other organizations (known as “data processors”). I, Trail & Crag, located at the address provided in my Contact Me section, are a Data Controller with respect to the personal information you provide me.

Legal bases for processing your personal information

I will only collect and use your personal information when I have a legal right to do so. In which case, I will collect and use your personal information lawfully, fairly, and in a transparent manner. If I seek your consent to process your personal information, and you are under 16 years of age, I will seek your parent or legal guardian’s consent to process your personal information for that specific purpose.
My lawful bases depend on the services you use and how you use them. This means I only collect and use your information on the following grounds:

Consent From You
Where you give us consent to collect and use your personal information for a specific purpose. You may withdraw your consent at any time using the facilities I provide; however this will not affect any use of your information that has already taken place. You may consent to providing your email address for the purpose of receiving marketing emails from me. While you may unsubscribe at any time, I cannot recall any email I have already sent. If you have any further enquiries about how to withdraw your consent, please feel free to enquire using the details provided in the Contact Me section of this privacy policy.

Performance of a Contract or Transaction
Where you have entered into a contract or transaction with me, or in order to take preparatory steps prior to my entering into a contract or transaction with you. For example, if you contact me with an enquiry, I may require personal information such as your name and contact details in order to respond.

My Legitimate Interests
Where I assess it is necessary for my legitimate interests, such as for me to provide, operate, improve and communicate my services. I consider my legitimate interests to include research and development, understanding my audience, marketing and promoting my services, measures taken to operate my services efficiently, marketing analysis, and measures taken to protect my legal rights and interests.

Compliance with Law
In some cases, I may have a legal obligation to use or keep your personal information. Such cases may include (but are not limited to) court orders, criminal investigations, government requests, and regulatory obligations. If you have any further enquiries about how I retain personal information in order to comply with the law, please feel free to enquire using the details provided in the Contact Me section of this privacy policy.

International transfers outside of the European Economic Area (EEA)

I will ensure that any transfer of personal information from countries in the European Economic Area (EEA) to countries outside the EEA will be protected by appropriate safeguards, for example by using standard data protection clauses approved by the European Commission, or the use of binding corporate rules or other legally accepted means.

Your rights and controlling your personal information

Restrict: You have the right to request that I restrict the processing of your personal information if (i) you are concerned about the accuracy of your personal information; (ii) you believe your personal information has been unlawfully processed; (iii) you need me to maintain the personal information solely for the purpose of a legal claim; or (iv) I are in the process of considering your objection in relation to processing on the basis of legitimate interests.

Objecting to processing: You have the right to object to processing of your personal information that is based on my legitimate interests or public interest. If this is done, I must provide compelling legitimate grounds for the processing which overrides your interests, rights, and freedoms, in order to proceed with the processing of your personal information.

Data portability: You may have the right to request a copy of the personal information I hold about you. Where possible, I will provide this information in CSV format or other easily readable machine format. You may also have the right to request that I transfer this personal information to a third party.

Deletion: You may have a right to request that I delete the personal information I hold about you at any time, and I will take reasonable steps to delete your personal information from my current records. If you ask me to delete your personal information, I will let you know how the deletion affects your use of my website or products and services. There may be exceptions to this right for specific legal reasons which, if applicable, I will set out for you in response to your request. If you terminate or delete your account, I will delete your personal information within 30 days of the deletion of your account. Please be aware that search engines and similar third parties may still retain copies of your personal information that has been made public at least once, like certain profile information and public comments, even after you have deleted the information from my services or deactivated your account.

Additional disclosures for California compliance (US)

Under California Civil Code Section 1798.83, if you live in California and your business relationship with me is mainly for personal, family, or household purposes, you may ask me about the information I release to other organizations for their marketing purposes.

To make such a request, please contact me using the details provided in this privacy policy with “Request for California privacy information” in the subject line. You may make this type of request once every calendar year. I will email you a list of categories of personal information I revealed to other organisations for their marketing purposes in the last calendar year, along with their names and addresses. Not all personal information shared in this way is covered by Section 1798.83 of the California Civil Code.

Do Not Track

Some browsers have a “Do Not Track” feature that lets you tell websites that you do not want to have your online activities tracked. At this time, I do not respond to browser “Do Not Track” signals.
I adhere to the standards outlined in this privacy policy, ensuring I collect and process personal information lawfully, fairly, transparently, and with legitimate, legal reasons for doing so.

Cookies and pixels

At all times, you may decline cookies from my site if your browser permits. Most browsers allow you to activate settings on your browser to refuse the setting of all or some cookies. Accordingly, your ability to limit cookies is based only on your browser’s capabilities. Please refer to my Cookie Policy for more information.

CCPA-permitted financial incentives

In accordance with your right to non-discrimination, I may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels for the goods or services I provide.
Any CCPA-permitted financial incentive I offer will reasonably relate to the value of your personal information, and I will provide written terms that describe clearly the nature of such an offer. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.

California Notice of Collection

In the past 12 months, I have collected the following categories of personal information enumerated in the California Consumer Privacy Act:

  • Identifiers, such as name, email address, phone number account name, IP address, and an ID or number assigned to your account.
  • Customer records, such as billing and shipping address, and credit or debit card data.
  • Internet activity, such as your interactions with my service.

For more information on information I collect, including the sources I receive information from, review the “Information I Collect” section. I collect and use these categories of personal information for the business purposes described in the “Collection and Use of Information” section, including to provide and manage my Service.

Right to know and delete

If you are a California resident, you have rights to delete your personal information I collected and know certain information about my data practices in the preceding 12 months. In particular, you have the right to request the following from me:

  • The categories of personal information I have collected about you;
  • The categories of sources from which the personal information was collected;
  • The categories of personal information about you I disclosed for a business purpose or sold;
  • The categories of third parties to whom the personal information was disclosed for a business purpose or sold;
  • The business or commercial purpose for collecting or selling the personal information; and
  • The specific pieces of personal information I have collected about you.

To exercise any of these rights, please contact me using the details provided in this privacy policy.

Shine the Light

If you are a California resident, in addition to the rights discussed above, you have the right to request information from me regarding the manner in which I share certain personal information as defined by California’s “Shine the Light” with third parties and affiliates for their own direct marketing purposes.

To receive this information, send me a request using the contact details provided in this privacy policy. Requests must include “California Privacy Rights Request” in the first line of the description and include your name, street address, city, state, and ZIP code.

Contact me

For any questions or concerns regarding your privacy, you may contact me using the the form on my contact page: